While the cultures and rennet handle extended shipping times well, two factors are at play here. One is public perception, and the other is how fast Australia Post fixes its mistakes.
The cultures and rennet travel well, but many customers believe the speed of delivery is far more critical than it is, so for them, Express Post is important. For us, it is crucial that when packages are incorrectly sorted by Australia Post and sent to the wrong location or state, this error is fixed as quickly as possible.
If a package travelling by standard parcel post in a truck is mis-sorted and sent to the incorrect state, the error will not be discovered for many days. This parcel is then redirected and sent by truck to the correct sorting centre and is then delivered, taking many more days. If the same package is mis-sorted but was sent by Express Post, the error is discovered much quicker, and the order is then returned to the airport to fly to the correct location to be delivered within the Express network.
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